Privacy Policy
POSIT SCIENCE CORPORATION PRIVACY POLICY
Effective Date: November 1, 2005
INTRODUCTION
This Privacy Policy applies to information that users transmit to Posit Science through the Posit Science website at bfc.positscience.com (the “Site”) and through using any version (whether pre-release or commercial) of the Posit Science Brain Fitness Program Software (the “Software”).
Posit Science is committed to your privacy. This Privacy Policy is designed to inform you of what information we collect from you on our Site and through the Software and how we and our affiliates use that information.
To put it simply: We will not sell personal information we collect about you or your use of the Software to any outside company for marketing or solicitation.
Please direct any questions regarding this Privacy Policy to us by email at customerservice@positscience.com or by phone at 800-514-3961.
WHAT WE COLLECT AND WHEN
Personally Identifiable Information
We collect personally identifiable information on our Site and through our Software:
- When you purchase goods or services from us or license the Software;
- When you activate the Software after installation;
- When you send email through the Site; or
- If you’ve “opted in” to “Reporting” (as described in the “Choice” section, below), when you use the Software.
The types of information collected include your Internet Protocol (IP) address, name, age, credit card information, billing and shipping addresses, email address, telephone number, and additional contact and transaction-related information, as well as any additional information you choose to include in communications to us. If you opt in to Reporting, we also collect information to help us track your progress and your feedback when you use the Software.
We consider each of the above types of information to be “Personally Identifiable Information” because it is individually identifiable information about you.
Other Information
In the following circumstances we collect information that is not personally identifiable:
- When you complete forms on the Site, compose web reflective journals, or correspond with us by post, phone or fax we may store portions of those communications; or
- When you navigate the Site or use the Software after opting in to Reporting, we log various types of information to help manage and improve our Site, Software, services, and marketing, in general and for you in particular. (For example, we identify items such as domains and browser types to understand how our Site is used and to report these statistics in the aggregate to the vendors that manage the technology of the Site. We also record your IP address and any information you enter and we keep track of which pages you click on.)
Cookies, etc.
Like many websites, we use cookies and other standard web technology to collect information for our own use.
A cookie is a small data file that we transfer to your computer’s hard disk for record-keeping purposes. You can instruct your browser, by editing its options, to stop accepting cookies or to prompt you before accepting a cookie and to permit you to refuse it. In some cases refusing a cookie will hamper your navigation of our Site.
Cookies make it easier for you to use the site and for us to offer opt-in and opt-out opportunities, and they enable us to follow your navigation through the site and customize it to your interests. They allow us to remember your identity and preferences so we can display content appropriate for you and your interests and so we can better market and sell our products, services, and software to you.
Although we contract with third parties to manage the use of these technologies, the information is only used to help manage our own websites and deliver products and information to you. The third parties are obligated by contract to keep the information confidential and are prohibited from using it for any other purpose.
HOW WE USE YOUR PERSONALLY IDENTIFIABLE INFORMATION
We use your personally identifiable information (and at times other information we collect) to:
- Authenticate your visits;
- Send you information and products; or
- Help us make you aware of and provide services and products that may be of interest to you.
We also use the information to manage and improve our Site and Software.
If you have opted in to receiving marketing information, such as newsletters or notices about new products and services that may become available, we use your personal information to customize and deliver that information to you.
We enhance or merge personal information with your other information and with data from third parties in order to better market and provide our products, services and software. This third party information may include information received from university and research study partners, third party clinical research organizations, residential center staff and your friends and family.
LIMITED DISCLOSURE OF YOUR PERSONAL INFORMATION TO THIRD PARTIES
We do share personally identifiable information with our affiliates. We also disclose your personally identifiable information to unaffiliated third parties, but only as follows:
- Advertising and marketing agencies to help sell and market our own products, services and software;
- Technology and other service providers to provide technology and services to us and to you; or
- Vendors that help us with data analysis, for example for product efficacy studies and market analysis.
The above unaffiliated third parties are all contractually obligated to keep the information we provide confidential and to not use the information for any purpose other than providing services to us and to you under our direction. On occasion we also receive your personally identifiable information from these third parties.
We also disclose personally identifiable information as permitted or required by law or as required by subpoena, search warrant, or other legal process.
As our business evolves, we may sell, transfer or otherwise share some or all of our assets, including information provided by you, in connection with a merger, reorganization or sale of some or all of our assets or in the event of bankruptcy. In any such event, personally identifiable and other information may be one of the assets transferred. We will post notice before personal information is transferred and becomes subject to a different privacy policy.
CHOICE
Choosing NOT to disclose personal information
You are not required to register to gain access to many areas of the Site. If you use the Software and the Site’s personalized services, however, we will treat your personal information as described in this Privacy Policy.
Opting in to Reporting
Our Software is capable of collecting and sending us information on your progress. You can choose whether to opt in to allow the Software to collect and send us this information. If you opt in, we will use the information to track your progress and to improve the Software and our products and services.
MORE ON PRIVACY
Children’s online privacy protection
Posit Science understands the importance of protecting children’s privacy, especially in an online environment. The Site and the Software is not designed for or directed at children. Use of the Software is currently limited to adult environments. It is our policy not to knowingly collect or maintain information about anyone under the age of 13.
Links to third party sites
The Site contains links to third party websites. We assume no responsibility for the information practices of those websites. We encourage visitors to review each site’s privacy policy before disclosing any personal information on that site.
Phishing
We do not and will not, at any time, request personal information in a non-secure or unsolicited e-mail or telephone communication. Identity theft and the practice currently known as “phishing” are of great concern to us. Safeguarding information to help protect you from identity theft is one of our priorities. For more information about phishing, visit the Federal Trade Commission at http://www.ftc.gov/bcp/conline/pubs/alerts/phishingalrt.htm.
Security
The Site uses one or more of SSL encryption, firewalls and self-updating anti-virus software to protect personal information. User purchase information is encrypted.
CHANGES TO THIS POLICY
This Privacy Policy may be updated from time to time as our services change and grow. We will indicate any such changes at the privacy link at the bottom of our home page. The most current version of the Privacy Policy can be found at http://www.positscience.com/privacy.html.
CONTACT
We welcome inquiries or comments about our Privacy Policy and any queries or concerns about Posit Science by email at customerservice@positscience.com or by phone at 800-514-3961.
