Not long ago, most scientists believed the brain became “hard-wired” during childhood, and that there was little you could do to improve its function once you entered adulthood. Not anymore. The scientific community now accepts that the brain retains its plasticity—the ability to rewire itself for better function—throughout life. This website is dedicated to educating the public about the brain and cognition, how (and why) the brain can change during the course of life, and what you can do to sharpen your brain.

“The Brain Fitness Program” DVD by PBS

“The Brain Fitness Program” is a 90-minute TV special that has aired on PBS stations across the nation. It provides an accessible introduction to the world of neuroplasticity—the brain's ability to change and adapt, even rewire itself. Host Peter Coyote explores the topic through fascinating interviews with Dr. Michael Merzenich, Professor Emeritus of the University of California and Chief Scientific Officer of Posit Science, and other experts in the field. Learn more or purchase.